Posted by: binendswine | February 4, 2008

How are Things Coming Along?

Many of you have been asking the question over the last several weeks. We are pleased to announce that things are going remarkably well. After experiencing a bit of holiday season turbulence during the second half of December, Bin Ends is now flying high at cruising speed and altitude. We are on course for our Grand Opening some time between late March and mid-April 2008. We are within a week to ten days of an opening day announcement.

The final touches on the design of the Braintree retail space and the Bin Ends logo are all coming together nicely. This work has been developed by the remarkably talented team of Cat Stramer and Greg Sullivan of Blue Slate Design. We could not be any happier with the look and feel that Bin Ends is going to bring to the fine wine retail marketplace. The logo truly speaks of who we are and what Bin Ends is all about. Many thanks to the team at Blue Slate Design for helping us to translate our ideas and vision into what will soon be a concrete reality.

This past Monday, Bin Ends was formally granted our All Alcohol/Retail Package Store license by the Town of Braintree, Massachusetts. We have already begun to source many outrageous fine wine values from virtually every major wine producing region in the World. From day one, Bin Ends is going to be a fine wine bargain hunter’s dream come true. It is hard for us to contain our excitement when we acquire such outstanding fine wine as top notch premier cru Burgundy or benchmark California Chardonnay at savings of 25% or more. We are having a great time already! We look forward to making the fine wine shopping experience a whole lot of fun for our loyal customers as well. Keep on the lookout – an opening day announcement is around the corner and the best is yet to come.


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